Franklin, Tennessee, is making waves as one of America’s most charming small towns in 2025, landing in the significant 38th position on HGTV’s eagerly awaited list. Nestled just 20 miles south of Nashville and easily accessible via Interstate 65, Franklin boasts a unique blend of Southern charm, rich history, and a growing reputation as a desirable destination. The Tennessean highlights that since 2015, the area has seen the establishment of 155 licensed short-term vacation rentals, a testament to its rising popularity among visitors seeking a quaint yet vibrant atmosphere.
Franklin is celebrated for its inviting local restaurants and small businesses, along with the impactful Civil War history that surrounds the area. Key attractions such as the Carter House and the Lotz House Museum draw history enthusiasts and tourists alike, making it a pivotal stop on any exploration of Tennessee. Add to that the picturesque battlefield walking tours, and you have an idyllic small-town experience that’s rich and varied.
A Look at the Highlights
Ranked just below the likes of Athens, Georgia, which took the top spot, and Fernandina Beach, Florida, Franklin is positioned between York, Pennsylvania, and Portsmouth, New Hampshire on the HGTV list. The ranking itself encompasses factors such as historic architecture, local culture, festivals, and, of course, food! Those planning a visit will find that Franklin excels in all these categories while maintaining a welcoming charm.
The recent accolades do not end there; the city was recognized by Southern Living as a „city on the rise“ in 2024 and was listed as one of the South’s best cities in 2023. Additionally, Franklin resides in Williamson County, the wealthiest county in Tennessee, with a median household income nearing $115,000, significantly above the state average of $67,097. This wealthy reputation attracts not just tourists, but also celebrities who choose to call Franklin home.
Short-Term Rentals: A Growing Trend
As the interest in Franklin continues to grow, so too does its options for accommodations. New offerings like the Bluebird Cottage, located in Historic Downtown Franklin, have quickly become popular. Just a pleasant 1.6 km stroll from the Franklin Theatre and other local attractions, it provides an excellent location for guests, rated highly for cleanliness and overall experience. This charming cottage, accommodating two guests, combines convenience with a cozy atmosphere, boasting a fully equipped kitchen, outdoor patio, free Wi-Fi, and even a washing machine, perfect for those who may be staying a bit longer. According to Cozycozy, it’s an appealing choice for couples seeking a romantic getaway or individuals looking for a peaceful retreat.
Moreover, when diving into the landscape of vacation rentals in Franklin, potential guests are encouraged to be aware of the different policies implemented by property owners. The cancellation policies, for instance, can vary by listing and can often include additional fees for cleaning or security deposits. It’s wise to check these details in advance to avoid any disappointments. As Rent by Owner advises, communication with property owners is key; utilizing the booking platform’s messaging feature can clarify any uncertainties before finalizing your stay.
Franklin’s emergence as a must-visit destination alongside its growing rental market paints a rosy picture for visitors and locals alike. With its quaint streets, exceptional historical ties, and a rich culinary scene, there’s certainly something to be said for the enduring charm of this Tennessee gem.