Remembering Bud Baker: Local Leader and Community Champion Passes Away

Victoria, Minnesota, United States - Raiford “Bud” Colquitt Baker passed away on May 29, 2025, at the age of 83, leaving behind a legacy that resonated in the hearts of many. Born on February 4, 1942, in Savannah, Georgia, Bud was raised in Marietta, Georgia, where he often spent his summers surrounded by family. He graduated from Marietta High School and furthered his education at the University of Georgia, eventually earning an MBA from the University of St. Thomas.

Bud married Susan Young, and together they raised three children in a nurturing home. The family relocated to Minnesota on December 15, where Bud dedicated his time coaching various youth sports teams, including T-ball, softball, and football. His passion for coaching showcased his deep commitment to the community. In 1989, he founded REBS Marketing, a company that not only flourished but also created jobs for local youth, truly embodying the spirit of giving back to the community. The importance of this initiative can’t be overstated, as it laid the foundation for many young people’s professional journeys.

A Beloved Community Figure

Baker’s impact extended beyond just his professional achievements. He was a proud member of Rotary International and actively participated in several community initiatives, including a nine-year stint on the Eden Prairie Parks and Recreation Board. His home was often filled with laughter and joy, especially during gatherings where he loved to fish and grill with family and friends. He was known not just for his organizational skills in setting up events, but also for his welcoming blue eyes and radiant smile.

Bud was the proud grandfather to four boys: Raiford, Henry, Colquitt, and Cooper. His attendance at all their events showcased his unwavering support and love. After years in Minnesota, he and Susan made their way to Gilbert, Arizona, where they continued to cherish their time spent together, often traveling and enjoying golf. Bud’s love for life was infectious, and he inspired many with his enthusiasm for sports and community involvement.

REBS Marketing: A Legacy in Business

As for his enterprise, REBS Marketing has grown from a small two-person operation established in 1982 to a formidable company employing between 51-200 people today. The company specializes in direct marketing and processes over 1,400 campaigns annually, thanks in part to its talented team. Bud’s son, Brian Baker, currently serves as the Owner and President, having taken over the family business in 2006 after starting as a salesperson in 1993. Under Brian’s leadership, the company continues to thrive, offering competitive pricing and excellent service across a range of industries.

The dedicated staff at REBS Marketing boasts a variety of roles, from Edward Luby, the Vice President of Sales, to Melissa Everett, the Lead Graphic Designer. This cohesive team not only drives the company forward but also upholds Bud’s vision of being a trusted partner for businesses of all sizes. Bud’s influence remains palpable in the workplace culture, with core values that emphasize quality and community, ensuring that the company is a reflection of his principles.

The celebration of Bud’s life is set to take place on August 10 at Lions Park in Victoria, Minnesota, where friends and family will gather from 1:30 to 5 PM, with a memorial service scheduled for 2 PM. In lieu of flowers, memorials can be sent to the Eden Prairie AM Rotary Foundation, promoting the values Bud cherished throughout his life.

As we remember Raiford “Bud” Colquitt Baker, it’s clear that his legacy endures through family, business, and the profound impacts he’s made in his community. To learn more about Bud’s lasting influence and his entrepreneurial spirit, visit EPLocalNews, and for insights about REBS Marketing and its dedicated team, visit REBS Marketing and LeadIQ.